I’ve been busy blogging away over on Marketing Land about ways to integrate SEO and Social Media practices for mutual benefit.
The first piece, How to Leverage Social Media for SEO: Link Building, covers the integrating SEO and Social Media via link building. Check it out to learn how Google+, Twitter, YouTube, and Facbook (via Ads) can be utilized as effective tools in your link building arsenal.
The second piece, Creating Synergy Between Social Media And Search, moves away from the subject of link building and explores way that Social Media can aid a number of other SEO and PPC activities (as well as one way that Search can help Social).
- Part 1: How to Leverage Social Media for SEO: Link Building
- Part 2: Creating Synergy Between Social Media And Search